Independent News Publication of artistpro Media Daily Global Reporting for the Music Products Industry Since 1879 Publisher of Musical Merchandise Review
Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.
Product launches, show reporting, interviews and industry analysis.
2,379 stories
It’s not easy to get musicians to try new types of instruments. Axes like the Chapman Stick remain the purview of a small cohort of intensely left-brain esthetes,…
You’re probably tired of hearing retail gurus tell you the importance of customer experience, especially if you’re a brick and mortar store trying to find your competitive edge…
The Daily ‘News’ CycleEvery day we are bombarded with news stories. Add to that social media splatter chatter, and it’s hard to stay focused on which stories could…
ADJ Lighting has announced six spring Road Tour dates to demonstrate their latest lighting, video and audio technologies.
Make Music Day, the annual global celebration of music on the summer solstice, returns this year on Thursday, June 21 with more than 4,500 free outdoor concerts, music…
Fresh off a multitude of pro audio product debuts and new innovations at the recent 2018 NAMM Show, the NAMM TEC Awards council has announced a call for…
Fresh off a multitude of pro audio product debuts and new innovations at the recent 2018 NAMM Show, the NAMM TEC Awards council has announced a call for…
Danish guitar pedal company Lunastone has added to its worldwide distribution network with new partnerships in the US and Germany.
Thomastik-Infeld has launched its new ‘Alphayue’ viola and cello strings in full size and three quarter size options into the UK.
Guitar Center (GC) has appointed industry veteran Donny Gruendler vice president of Music Education.
GHS Strings has become the US distributor for the Bassics range of bass amplification products.
GHS Strings has become the U.S. distributor for the Bassics range of bass amplification products.
JodyJazz Inc has announced their acquisition of the Chedeville Company, the world renowned brand of clarinet and saxophone mouthpieces.
In recent years, demand for compact FX stompboxes has skyrocketed and the number of players in that market, itself, has grown substantially.
On March 12, we received the following message from NAMM's Dan Del Fiorentino:It is with a heavy heart that I announce the passing of Kustom Amp founder, Bud…
China has occupied a protean place in the business of MI.
At the winter NAMM show, I sat in awe at the Idea Center while one music superhero after another took the stage.
Always say yes to an invitation to make the world a better placeAt the NAMM show I received a fun email from Hal Leonard’s Brad Smith with a…
On March 9th, we received the following from NAMM's Dan Del Fiorentino:I am sorry to report that our industry has lost a pioneer and many (including the NAMM family) have lost a dear friend.…
Tom Sumner has been named president of Yamaha Corporation of America (YCA) effective April 1, 2018.
Open now through April 2018, NAMM’s Museum of Making Music in Carlsbad, California will present “Unseen Artists: Sights & Insights from the Piano Technicians Guild.”
Austin Guitars has unveiled a complete redesign of their website, AustinGTR.com, highlighting the new models unveiled at the 2018 winter NAMM show.
Best Big-Time Musical EventThe Yamaha All Star Concert on the Grand featured superstars Michael McDonald, Melissa Etheridge, Lindsey Stirling, Sam Moore, Marc Broussard, Butch Walker, and Sheléa on…
“Our members deserve all the credit for creating such an incredible show,” says NAMM president and CEO Joe Lamond. “It’s their innovative products and displays, the lifelong friendships…
