The Element of Surprise - A Humbling Teacher
When you embark on a new, creative undertaking, it’s possible that success may be your biggest downfall.
Independent News Publication of artistpro Media Daily Global Reporting for the Music Products Industry Since 1879 Publisher of Musical Merchandise Review
Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.
Product launches, show reporting, interviews and industry analysis.
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When you embark on a new, creative undertaking, it’s possible that success may be your biggest downfall.
I was recently talking to an MI retailer with his two successors. Here’s how the conversation began.
The NAMM TEC (Technical Excellence and Creativity) committee is pleased to announce that Leslie Ann Jones, the groundbreaking engineer, producer, and Director of Music and Scoring for Skywalker…
KORG USA, Inc. sponsored the seventh Knobcon event, Chicago’s annual synthesizer convention that includes music workshops, artist performances, and more.
Much of the Roger’s Piano’s story comes off as unexpected: the fact that the founder, Roger Shaffer, initially started a guitar and accessories company; the fact that co-owner…
What’s the difference between a Sigma guitar sold in Europe and an “AMI est. 1984” guitar sold in the United States? Aside from the gilded logo, the answer…
It’s a gutsy move, rolling up to play Coachella with audio equipment that you could check on a small commercial flight, but that’s exactly what artists from across…
Let’s begin with the “Why?” Why are 401ks and other retirement plans more important now than ever? Here’s three reasons.
Recently I had the privilege of engaging in conversation with a good friend who happens to be dean of a private school. Since we are good friends, the…
The National Association of Music Merchants (NAMM) Foundation is seeking school districts and schools with an exemplary commitment to music education to be recognized as part of the…
To commemorate 25 years of teaching school teachers to start guitar programs, Teaching Guitar Workshop (TGW) is greatly expanding their reach with more information and more free gear.
The Technical Excellence and Creativity (TEC) Awards has announced that stand-up comedian and entertainer extraordinaire Demetri Martin will return as the host of the 34th Annual NAMM TEC Awards on Saturday, January 26, 2019,…
Hall & Oates’ longtime multi-instrumentalist Eliot Lewis played his own solo gig at the No Vacancy Lounge in downtown Portland, Oregon, using the S1 Pro Multi-position PA system from…
NAMM’s Museum of Making Music (MoMM) has announced that its recent benefit shows A Concert for a Cause, featuring Herb Alpert and Lani Hall (August 10), and a Bluegrass Benefit with…
EMG Pickups, Inc. has promoted Alison Turner to vice president of North American Sales.
Knilling is excited to be shipping its Performance Bass Models from their popular Bucharest line of string instruments.
Check out our annual holiday buying guide of new products for prepping your store for the winter, all sorted by price point.
MMR recently chatted with representatives from five key suppliers of these types of instruments to get their take on the state of this market segment and expectations for…
Days before this year’s Summer NAMM Show, Fender caught the attention of players and retailers with the announcement that the brand’s long-running Mexican Standard Series was being discontinued.…
Brick and mortar MI retailers understand all too well the need to dig into their community relationships to fight off the impact of big-box stores who continue to…
Well, I have good news. We can finally put the subject to bed: “The American Guitar Industry is Making a Serious Comeback!” At least according to Yahoo Finance.
MMR recently spoke with Hans-Peter Wilfer about the recent anniversaries for both Warwick and Framus, the company’s distribution model in the U.S. and abroad, and developments of note…
It is my stand that we not only need fresh interest in guitar, but the music industry needs new leaders with good old-fashioned skills, energy, charisma, and artists…
Ryan N. Sargent of Make Music, Inc. and Tech Music Ed (TI:ME) hosted a NAMM U session last January on how to make the most out of your…