NAMM Coverage · Mar 2, 2021
Chick Corea – Romantic Warrior
The music of the 1970s – wow! That era was such a grand time to be a musician. There was enough great funk music to keep you practicing…
The institutional record of the music products industry
NAMM Show News, Products & Industry Coverage
Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.
1879MMR founded
2,378+digital NAMM stories
2013–Nowsearchable online coverage
147 Yearsmusic trade publishing
Explore NAMM by Year
Product launches, show reporting, interviews and industry analysis.
Latest NAMM Coverage
2,378 stories
NAMM Coverage · Mar 2, 2021
Leadership Founded in Love
In my last four columns I’ve been spotlighting multi-generational retailers like Chip and CJ Averwater, third and fourth generation Amro retailers; and Joseph Fox, Fox Music’s fourth generation…
NAMM Coverage · Mar 1, 2021
Gamechanger Audio Launches Light Pedal - Optical Spring Reverb
Gamechanger Audio’s latest product Light Pedal is now available online and across all dealer channels. The LIGHT Pedal uses the Optical Spring reverb system developed by the company…
NAMM Coverage · Feb 26, 2021
Industry Leaders and The Ash Family Announce Creation of The Bernice Ash Memorial Award
Industry leaders Fred and Dinah Gretsch, Jerry Ash, and members of the Ash Family and The NAMM Foundation are announcing the creation of the Bernice Ash Memorial Award.
NAMM Coverage · Feb 22, 2021
Fender Spotlights Recently-Launched American Ultra Electric Guitar Series, Revives Models from the Past, and Brings Back Parallel Universe at Winter NAMM
Fender Musical Instruments Corporation (FMIC) has debuted its extensive electric and bass offerings for traditional and modern players alike at Winter NAMM 2020.
NAMM Coverage · Feb 18, 2021
Trade Regrets: Henry Goldrich
On February 18, we received the followng sad news from NAMM's Dan Del Fiorentino: Henry Goldrich had some of the most remarkable stories in the industry!
NAMM Coverage · Feb 17, 2021
Trade Regrets: Colleen Summerhays
On Februray 17, NAMM's Dan Del Fiorentino shared the following: I am sad to report that one of the matriarchs of our industry has passed away. Mrs. Colleen…
NAMM Coverage · Feb 14, 2021
Trade Regrets: Rupert Neve
On February 13, NAMM's Dan Del Fiorentino sent the following: One of the true audio engineer pioneers, Rupert Neve, passed away yesterday. He was 94 years old.
NAMM Coverage · Feb 12, 2021
L-Acoustics Creations Contour XO In-Ear Headphones are the New Gold Standard in Live Sound
While the live music scene has been on pause for the past year, two live sound innovators, Dr. Christian Heil, president and founder of L-Acoustics, and Jerry Harvey,…
NAMM Coverage · Feb 11, 2021
Trade Regrets: Frank Hackinson
On February 10, we recevied the following from NAMM's Dan Del Fiorentino: Pioneering music publisher Frank Hackinson passed away on Saturday. He was 93 years old.
NAMM Coverage · Feb 9, 2021
SD9 24” Handpan Drum from Amahi – Winter NAMM 2021
With the overwhelming success of the steel tongue drum line, Amahi introduces a new handpan drum to their percussion line.
NAMM Coverage · Feb 4, 2021
Overloud Unveils Fluid Convolution - Next Generation IR Processing Technology
Leading audio effects manufacturer Overloud announces Fluid Convolution, offering substantial improvements to conventional IR processing.
NAMM Coverage · Feb 3, 2021
I Didn’t Get My In-N-Out, But Otherwise No Complaints
Well, that was quite a week. The world’s largest musical instrument and equipment show went virtual and it all panned out… pretty darn well, honestly. A strictly online…
NAMM Coverage · Feb 3, 2021
NAMM’s Believe in Music Week Spotlights a Resilient Industry
“Believe in Music Week was conceived last August when it became clear that the physical NAMM Show would not be possible,” explains NAMM president and CEO Joe Lamond.…
NAMM Coverage · Feb 1, 2021
Manus Receives NAMM’s 2021 Believe in Music Award
Alfred Music has announced that Ron Manus was a recipient of NAMM’s annual Believe in Music Award.
NAMM Coverage · Feb 1, 2021
Trust: The Holy Grail of Sales
In an Instant, Trust is Won or Lost More fickle than a Gemini, trust is the unknown, illusive component that can create a customer for you for life…
NAMM Coverage · Jan 29, 2021
Trade Regrets: Lloyd McCausland
On January 29 we received the following sad news from NAMM's Dan Del Fiorentino: Lloyd McCausland, Former Vice President of Remo, passed away yesterday from COVID-19. He was…
NAMM Coverage · Jan 28, 2021
Recording Academy Producers & Engineers Wing Collaborates with AES on 'Organizing Chaos' Online Panel for Believe in Music Week 2021
The music industry came out in full force for Believe in Music Week, which took place online Jan. 18–22 in lieu of an in-person NAMM convention this year.…
NAMM Coverage · Jan 26, 2021
Allen & Heath Celebrates Multiple NAMM Believe in Music Wins
Allen & Heath stepped up and went big for the 2021 NAMM Believe in Music Week virtual trade event, hosting engaging interactive events, sponsoring key sessions and extending…
NAMM Coverage · Jan 25, 2021
Trade Regrets: William Dollarhide
NAMM's Dan Del Fiorentino shared the following sad news on January 25: Longtime music retailer and industry leader William Dollarhide passed away last week. He was 74 years old.
NAMM Coverage · Jan 25, 2021
Trade Regrets: Fred Tinker
On January 25, NAMM's Dan Del Fiorentino sent the following message: Co-Founder of Rodgers Instrument Company, Fred Tinker passed away last month. He was 93 years old.
NAMM Coverage · Jan 21, 2021
NAMM Celebrates and Congratulates The Top 100 Dealers, Honors Stories of Resilience
On Thursday January 21 at Believe in Music week, the industry virtually gathered to celebrate the spirit of the independent music retailer and to applaud their accomplishments, resilience, and commitment…
NAMM Coverage · Jan 21, 2021
Roland Presents Sixth-Annual Lifetime Achievement Award to Rhodes
During NAMM’s 2021 virtual “Believe in Music Week,” Roland presented its sixth-annual Lifetime Achievement Award to the founding member and keyboardist of Duran Duran, Nick Rhodes, who has…
NAMM Coverage · Jan 20, 2021
Share Your 'Believe in Music Week' Experiences with MMR!
You're invited to share your own thoughts and experiences on this year's "Virtual NAMM Show" with MMR for possible inclusion in our Show Report, appearing in our February…