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MMR Industry Record
Music Products Industry Archive
Search and browse MMR’s music products industry reporting timeline, connecting companies, people, products, NAMM coverage and market developments across the digital archive.
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PRS Guitars Introduces 'Sunflower' Finish for Mark Lettieri’s Signature Fiore Model
At the end of March, Mark Lettieri took to the stage with his signature Fiore to put on a show for visiting dealers at PRS Guitars headquarters in Stevensville, Maryland.
D’Addario Launches New Pad Lock Guitar Straps
D’Addario is bringing the old “rubber washer” trick into the 21st century with Pad Lock Straps, a line of straps that offers hassle-free security.
BenjiLock Partners With TKL Cases to Bring Fingerprint Technology to the Music Industry
Award-winning startup BenjiLock, a leader in keyless security solutions, recently announced a new partnership with TKL Cases to see its fingerprint hybrid technology available to benefit fretted instrument players.
Percussion Marketing Council Celebrates Leaders in the Drum Community at 2023 NAMM Show
The Percussion Marketing Council (PMC)/PlayDrums.com Open House, held at the Anaheim Hilton on Friday, April 14 celebrated the many positive impacts of PlayDrums.com programs.
Ampco Flashlight Sales Host Highly Successful Martin Audio Open Day
Building on Martin Audio’s established ‘Open Day’ model in the UK, Ampco Flashlight Sales, the manufacturer’s long-serving Dutch distributor, chose a classic venue for the hosting of their own event.
The NAMM Foundation Celebrates the Best in Music Education with Honors for 830 School Districts and 78 Schools
The National Association of Music Merchants (NAMM) Foundation is pleased to celebrate this year’s Best Communities for Music Education (BCME) list.
Godin Guitars Launches the MULTIAC MUNDIAL Series
30 years ago, Godin introduced the Multiac Nylon SA, which quickly became a worldwide success and the flagship instrument of Godin Guitars.
IK Multimedia Releases AXE I/O ONE Audio Interface
IK Multimedia releases AXE I/O ONE, the ultimate affordable audio interface designed for guitar and bass players.
Breedlove Introduces Two Special Limited-Edition Models for 2023 Earth Day
At Breedlove, their passion for protecting and healing our environment is as important to them as the guitars they make.
#UPnXt DJ Contest Gives Young DJs a Chance to Perform at DJX'23
BASSBOSS and the #NOCHASER Kidz Café, in collaboration with DJX, launches the #UPnXtDJ Contest as a part of the “nXt@DJX” Initiative, a recently announced industry commitment to the future talent…
Excelcia Music Publishing’s String Orchestra New Release Tells A Story
Story driven works with real-world relatability are featured in this year’s String Orchestra Music 2023-2024 new release from Excelcia Music Publishing.
Roland Announces Vice President of Marketing as 2023 She Rocks Award Recipient
Roland announces its Roland Americas Vice President of Marketing Katherine Wing received the She Rocks Groundbreaker Award at the 2023 She Rocks Awards during the NAMM Show.
IK Multimedia Announces a New White Edition of iLoud Precision Studio Monitors
IK Multimedia announces a new finish option for the award-winning iLoud Precision series.
D’Addario Launches Drumhead Finder
D’Addario is proud to announce the launch of Drumhead Finder, a cutting-edge analytical tool designed to help players find their perfect drumhead.
Vandoren Alters Synthetic Landscape with Synthetic Clarinet Reed
After more than 7 years of research and development, Vandoren has released its first synthetic reed for Bb clarinet - the VK1.
Donner Introduces New Members to its HUSH Series Headless Guitar Lineup
Donner has announced the launch of the latest addition to their HUSH lineup, the HUSH-X Headless Electric Guitar, following the release of the HUSH-I silent acoustic guitar in 2022.
JodyJazz Introduces Patented DV Design to Hard Rubber Mouthpiece
JodyJazz® has announced the launch of the new ‘DV HR’ series Alto mouthpiece, the first hard rubber mouthpiece to feature its patented DV design.
Digitech/DOD Says ‘We Meat Again’ with Relaunch of DOD Meatbox Octaver and Subharmonic Synthesizer
Digitech®/DOD® is ready to ‘meat’ the needs of low frequency fanatics everywhere with the relaunch of the Meatbox Octaver and Subharmonic Synthesizer for bass guitars, extended-range guitars, and synths.
DPA Microphones Unveils New Drum Miking Kit at the 2023 NAMM Show
DPA Microphones (NAMM Show Booth 14504) launches the DDK4000, the company’s first ever Drum Microphone Kit, to help deliver a clear and natural reproduction of the low-frequency, high SPL instrument.
The All-Industry Drum Circle at the 2023 NAMM Show
To the surprise of nobody, the always popular Remo-sponsored "All Industry Drum Circle" drew quite the crowd late Friday afternoon.
JodyJazz Expands POWER RING Offerings for Clarinet Mouthpieces with New CL2 Models
JodyJazz® has expanded its POWER RING Ligature selection for Clarinet mouthpieces with the introduction of its new CL2 model.
NAMM Celebrates Outstanding Technical Achievement at The TEC Experience
On the evening of April 13 at The 2023 NAMM Show, a standing-room-only crowd at The TEC Experience celebrated twenty-one innovative technical achievement products and technologies, and one studio design…
John Fogerty Honored with the Music for Life Award at The 2023 NAMM Show
At Thursday morning's Breakfast of Champions, NAMM CEO and president Joe Lamond presented legendary singer/songwriter John Fogerty with the Music for Life Award.
2022 MMR Dealers' Choice Award Winners at the 2023 NAMM Show
A number of 2022 MMR Dealers' Choice Award Recipients are on-hand in Anaheim to receive their trophies at the 2023 NAMM Show.
2023 NAMM Chair's Global Reception
Thursday evening's NAMM Chair's Global Reception afforded many in MI with an opportunity to reconnect, discuss industry trends, and unwind after a long and productive Day 1 of the 2023…
Guitar Center Celebrates International Guitar Month with the Greatest Guitar Event on Earth
Guitar Center is celebrating International Guitar Month, an annual occasion, with its twice-yearly sale Guitar-a-Thon, which will feature exclusive products, contests and services; special deals from Fender, Gibson, Taylor, VOX…
Yamaha Guitar Group and Córdoba Music Group Partner to Support the Music Will Education Program
Yamaha Guitar Group, Inc. has announced a first collaboration with its recently acquired subsidiary, Córdoba Music Group, to donate more than 100 musical instruments to Music Will (formerly known as…
Music Store Suite ClerkHound to Debut at NAMM
The ClerkHound software suite, including RosterHound, BillingHound and CheckingHound, was introduced at the 2023 NAMM Show at the Anaheim Convention Center.
Augspurger Monitors Brings new MX65-Sub12 Nearfield Speaker & Atmos Experience to the NAMM Show
Premium loudspeaker manufacturer Augspurger® Monitors, announces its new MX65-Sub12 nearfield speaker at The NAMM Show 2023.
New Signature Reverend Guitars for SoCal Punk Band Bad Cop/Bad Cop
Reverend Guitars is launching a pair of new instruments for the band Bad Cop/Bad Cop.
AIMM 25th Anniversary Celebration at the 2023 NAMM Show
On the evening of Wednesday, April 12 The Alliance of Independent Music Merchats (AIMM) celebrated the organization's quarter-century milestone with an event including performances, discussions, speeches, and plenty of food,…
Martin Guitars Press Preview - NAMM 2023
Memebers of the media were treated to an in-person run-through of all the significant new product introductions from C.F. Martin & Co. on Wednesday, April 12 - the evening before…
Null Modular's n-1 Eurorack Modular Case
Null Modular is proud to announce the official release of its n-1 Eurorack modular case — constructed from euro plywood with a clever flat-packable design that interlocks and slides together…
SubDrum Launches New Website in Advance of NAMM 2023
SubDrum Industries LLC (Melbourne, Florida USA) is pleased to announce launch of a new interactive website in advance of their participation at the upcoming 2023 NAMM Show scheduled for April…
Celestion Debuts the PULSE XL Range of Bass Guitar Loudspeakers at NAMM 2023
Celestion is very pleased to debut their bass guitar loudspeakers, the PULSE XL Range.
ddrum Introduces E-Flex BT9 Complete Electronic Drum Kit
ddrum® kicks off the 2023 NAMM Show with the new DD E-Flex BT9 Complete Electronic Drum Kit.