D’Addario Acquires National Picks
D’Addario has announced the acquisition of National Picks, the metal finger-pick that solidified itself as the industry standard.
MMR Industry Record
2021 Music Products Industry Archive
Search and browse MMR’s music products industry reporting timeline, connecting companies, people, products, NAMM coverage and market developments across the digital archive.
1,323 matching published stories
Focusrite Launches 'Never Stop Creating' Campaign
Continuing with Focusrite’s celebration of 10-years of their iconic Scarlett range of interfaces in fall 2021, Focusrite has launched its “Never Stop Creating” campaign, which centers around the breadth of…
TASCAM Keeps the Music Flowing for Drummer / Percussionist Fredo Ortiz
As any recording afficionado knows, capturing drums and percussion instruments is an art.
Cort Updates Gold Series with New Gold-OC8 Orchestra Model Acoustic-Electric
Cort Guitars introduces the new Gold-OC8 acoustic-electric, the latest addition to the Gold Series that unites classic stylings with modern amenities.
UA Announces Volt Audio Interfaces
Universal Audio has introduced Volt audio interfaces.
Alexander Lehman Elevates At I Am Woman Conference With CHAUVET Professional
There is nothing “routine” about design, at least not if it’s going to attract attention and move audiences.
Guild Guitars and Marley Family Release Bob Marley Acoustic Guitar
In collaboration with the Bob Marley family, Guild Guitars releases the Guild A-20 Marley acoustic guitar paying tribute to the legendary global music icon.
Fender and Lexus Partner to Release the Fender Lexus LC Stratocaster
Fender Musical Instruments Corporation’s (FMIC) Fender Custom Shop (FCS) has announced the launch of a limited edition Fender® Lexus LC Stratocaster® guitar, the newest custom-built piece from Principal Master Builder,…
Trade Regrets: Jim Widner
Music educator and one of the founding members of the Jazz Educators Network, Jim Widner, passed away suddenly of a heart attack on October 3 2021. He was 75 years old.
Trade Regrets: Holger Siems
Holger Seims passed away on September 18 2021.
Eventide’s New TriceraChorus Pedal
Inspired by the classic Tri-Stereo Chorus and stompbox choruses of the 1970s and early 1980s, Eventide Audio’s new TriceraChorus pedal pairs stereo bucket brigade-style chorusing with their legendary MicroPitch detuning…
FMIC Names Flores PR & Communications Manager, Specialty
Michael Flores has joined the Fender (FMIC) team in his role as PR & Communications Manager, Specialty.
American Music & Sound Makes Key Executive Changes
Exertis | Jam has announced two key leadership appointments. Lynn Martin, the founder and long-time president of American Music & Sound will fill the new role of sirector of Strategic…
Trade Regrets: Steve Rabe
The family of Steve Rabe, the founder and President of SWR Engineering Inc., has announced his passing on September 30th 2021.
Focusrite Celebrates 10 Years of Scarlett Interfaces with New Marketing Initiatives to Help Support MI/Pro Audio Retailers
Focusrite is kicking off a retrospective of its Scarlett range of USB audio interfaces, officially marking their 10th anniversary in fall 2021.
Music & Arts Expands Throughout 2021
Music & Arts is in the midst of an eventful 2021, with a large number of new store openings and acquisitions expanding the reach of Music & Arts into new communities,…
Trade Regrets: Dex Johnson
Dex Johnson, executive vice president and owner of Mississippi Music up until the recent sale of the store to Music & Arts, passed away on October 3.
MusicNomad's GOMAD Guitarist Gig Bag
Finally, a gear bag with backpack straps designed and built with the guitar player in mind! MusicNomad’s GOMAD Guitarist Gear Bag has all the backstage and onstage organization needed to…
Steve Richardson And Full Production Reflect Majesty Of Gibraltar Cave With CHAUVET
More than 15,000 years ago, Neolithic visitors braved the harsh unforgiving interior of what is now known as St. Michael’s Cave to draw charcoal images of an ibex on its…
Vote Now to Determine the Winners of MMR's 2021 Dealers' Choice Awards
2021 Dealers' Choice Awards Online Voting is now live!!!
Newly Launched YouTube Theater Comes Embedded with L-Acoustics
Flexibility and configurability were key design considerations for the installed sound system at the new 6,000-seat YouTube Theater at Hollywood Park, a near 300-acre sports and entertainment destination being developed…
Women Who Rock Presented by Gibson Gives - 4th Annual Benefit Concert Returns To Stage AE in Pittsburgh, PA on October 16, 2021
Women will rock Stage AE Pittsburgh on Saturday, October 16 as the 4th annual Women Who Rock Benefit Concert Presented by Gibson Gives returns as a live, in-person concert event.
KIT Plugins Hires Kyle Lane Grant as Marketing Director
KIT Plugins (KIT), the Nashville-based developer of audio tools and technology has hired Kyle Lane Grant to lead the company’s marketing efforts.
Reverend Re-Releases the Flatroc
Reverend Guitars is re-releasing the Reverend Flatroc.
XO Releases Their First French Horns the New XO Professional Double Horns
KHS Music, the manufacturer of XO Professional Brass Instruments, is excited to announce the official launch of the XO Professional Double Horns (1650 and 1650D), the first French horns in the…
Vic Firth Releases the New Rute-X Rods
The Avedis Zildjian Company, parent company of Vic Firth, is pleased to announce the new breakthrough RUTE-X rods.
Vic Firth Launches the Nate Smith Signature Series Stick
The Avedis Zildjian Company, parent company of Vic Firth, is pleased to announce the release of the new Nate Smith Signature Series sticks.
Vic Firth Introduces the Mike Johnston Custom Collaboration American Classic NE-1
The Avedis Zildjian Company, parent company of Vic Firth, is pleased to announce the release of the Mike Johnston Custom Collaboration American Classic NE-1 sticks.
The Recorder Is Reborn with Introduction of RE.CORDER in North America
PROEL NORTH AMERICA announces the release of the RE.CORDER Acoustic / Digital Hybrid Wind Instrument in the USA and Canada.
ADJ Lighting Transforms Post-Industrial Park Into Virtual Festival Stage For Julian Jordan Livestream
Dutch musician, DJ and producer Julian Jordan filmed his set for the 2021 DJ Mag Virtual Festival in a former industrial plant that was transformed into a festival stage for…
YC3 Lighting Design Creates Positive Energy For Pitbull With CHAUVET Professional STRIKE Array
On the “About” section of its Facebook page, YC3 Lighting Design has a single declarative sentence: Being ecologically aware and cost-efficient has become an integral part of good design.
QSC Solution Drives the Sounds of the Gibson Garage Experience Center
Visiting the Gibson Garage should be on any guitarist’s bucket list.
D’Addario Foundation Teams Up with Tom Petty Estate
The D’Addario Foundation is honored to partner with Tom Petty’s daughters, Annakim Violette and Adria Petty, and the Tom Petty Estate to raise proceeds for the Girls in Music Initiative…
Scott Laurentz Joins CHAUVET Professional As Product Resource Manager
CHAUVET Professional continues to develop its capabilities to further serve the broadcast, studio, and film markets with the addition of Scott Laurentz to its management team.
VHT D-Fifty 212 Vertical Cabinets
For players who want the extra dispersion of an upright 212 either on stage or in the studio, the all-new D-Fifty vertical 212 cabinets are a perfect match for the…
Soundworks Double up on Martin Audio Wavefront Precision as Bad Weather Drives Norfolk Jazz Festival Indoors
Martin Audio’s advanced Wavefront Precision (WPL) line array was out in force at the 38th Annual Norfolk Waterfront Jazz Festival in Virginia recently, headlined by David Sanborn and Boney James.
Allen & Heath Powers CFX Church Facilities Conference & Expo
Spanning two days and presenting over 60 guest speakers and 150 exhibitors in the church facility and professional AV space, CFX 2021 provided a forum for thought leaders and industry…
Neutrik USA Expands its Horizons and Becomes Neutrik Americas
Neutrik USA is pleased to announce a dramatic expansion in its operations, and with that expansion comes a new name—Neutrik Americas.